Recommended Engagement Tasks
List of Recommended Tasks that can be included when setting up an Engagement.
Company Visit to Campus
- Determine Date
- Check availability and reserve room (AV needs)
- Order and mail parking passes
- Parking directions to the organization
- Determine internal participants and check availability
- Build agenda
- Place catering order
- Plan agenda and needs with visiting the organization
- Internal UW planning
- Prepare briefing documents (company background, update relationship document, bios, talking points)
- Send calendar invitation with agenda and briefing documents to internal and external partners
- Send follow up/thank you to the company on behalf of UW include UW participants
- Send thank you to internal partners
- Send leadership update, if applicable
- Update Salesforce with meeting notes and materials
OBE Day on Campus (Bi-annual event)
- One year out
- Determine the date for the event
- Determine event committee
- Send out “save the date” emails to internal committee members
- Schedule the monthly meetings for the committee
- Determine the size and scope of the event
- Reserve venue and AV, Catering
- Event planner if needed, registration system
- Obtain parking passes for registering attendees and speakers
- Monthly committee meetings
- Determine the theme of the event
- Determine the time period for the event (i.e. full day vs half day)
- Determine the keynote speaker (normally a UW alum who has made good and perhaps a campus partner already.)
- Collect names and topics for the campus speakers and business speakers/panelists.
- Determine who should be asked to be the RED talks speakers
- Make the “asks” for speakers and confirm.
- Provide all speakers with their instructions (starting time/place/ time length)
- Perform a break-even analysis, which includes the DOC budget, determine the price per attendee.
- Request and obtain invitation lists from OBE
- Request and obtain invitation lists from campus partners
- Marketing plan: postcards, LinkedIn ads, mass email campaign
- Mailing out invitations to campus partners (internal partners who are not members of planning committee members-i.e. the Chancellor, Deans, Associate Deans, Directors)
Company Visit to Company (UW staff/faculty/students visit the organization)
- Preliminary company research – organization information, LinkedIn, internal resources
- Preliminary introductions, fact-finding discussions, frame short and long term strategy
- Identify likely campus participants, prepare briefing points, reach out to faculty/staff
- Establish a mutual date, time, place
- Confirm agenda and send calendar invitations
- Pre-visit discussion
- Internal and external Thank you, meeting notes/debrief and follow up confirmation
Grant Submissions
- Establish UW eligibility for a corporate grant
- Identify deadline / application process
- Identify appropriate / interested UW parties
- Share grant application details with identified parties
- Establish internal deadline with parties if OBE is submitting grant applications on their behalf
- Establish internal deadline with parties if OBE is submitting grant application(s)
- Establish a check-in schedule with parties applying, if needed
- Receive completed grant application from internal party
- Process and submit completed grant application
- Save submitted application
- Document requested grant amount and who applied
- Thank parties for working with OBE
- Identify decision deadlines, if available
- Grant funded? (yes/no)
- If no, document $0 funding
- If no, notify the party
- If yes, document $ amount funded
- If yes, notify the Foundation (Development Program Specialist - Campus-Wide Initiatives) of the company funding the grant and the grant amount
- If yes, congratulate the party being awarded and the grant amount
Significant Partnership Announcement
- Identify key participants and estimate of time needed
- Check calendars of all involved
- Set time and date and hold calendars
- Reserve event location – A/V, Catering, etc
- Finalize type of event and event details (announcement only, food, meal, media, press invited, press release)
- Set guest list and any limited attendee lists e.g. lunch after the announcement
- Send out invitations
- Ensure all agreements/documents are signed (or ready to be signed at the event)
- Order bling if appropriate
- Draft/Review run of show (template opportunity)
- Draft/Review comments for speakers
- Email logistics to key participants
- Arrange parking if needed
- Work with U-Comm to send press advisory
- Meet with key participants for run-through prior to the event
- Execute event
- Send thank you notes to those involved with making it happen
Community Event in UW-South Madison Partnership Space
- Pull reservation request from the online form (i.e. Qualtrics survey)
- Supervisor approves request
- Place request on the calendar
- Contact requestor (campus or community partner) to confirm the reservation
- Provide additional information or support for the event as needed
- Send post-engagement to follow up
UW-South Madison Partnership Advisory Group Meeting
- Reach out to key stakeholders (ComRel Team and UWSMP Space) for dates
- Email UWSMP Advisory Group (AG) with a Doodle poll
- Email UWSMP AG to confirm the date
- Order catering (if necessary)
- Create Agenda w/ ComRel Team
- Put necessary documents in the Box folder
- Send meeting reminder to AG
- Send notes and thank you after meeting
UW Day at the Capitol
- Determine date (usually April)
- Determine Legislative "asks"
- Create collateral/language for "asks"
- Update website for Grad Research event
- Update application/process for Grad Research event
- Send out the application for Grad Research event
- Identify Grad Research event participants
- Host training for Grad Research event
- Identify room for Grad Research event
- Identify Legislative "hosts" for the day
- Identify Legislative panel participants
- Identify "special guest" for reception
- Identify Faculty Flash talk presenters
- Identify room for Faculty Flash Talks
- Determine campus facility tour, if needed)
Talent Recruitment Strategy
- Schedule internal meetings with campus partners
- Send corporate sponsorship materials to the organization
- Schedule external meetings with organization, including other relevant campus partners; i.e. other career centers, Office of Business Engagement, Wisconsin Campus Marketing
- Reserve meeting space, catering, parking for on-campus meetings
- Add student hires data to Outcomes in Salesforce
Professional Development Strategy
- Schedule internal meetings with campus partners
- Send materials/website information to the organization
- Schedule external meetings with organization, including other relevant campus partners; i.e. other professional development units, Office of Business Engagement
- Reserve meeting space, catering, parking for on-campus meetings
- Send invoice/contract for professional development
- Add any funds acquired to Outcomes in Salesforce
Entrepreneurial Strategy
- Create Referral in Salesforce to the relevant unit; Discovery 2 Project, Isthmus Project, WARF, etc.
- Schedule internal meetings with campus partners
- Schedule external meetings with the organization
- Reserve meeting space, catering, parking for on-campus meetings
- Add any funds acquired to Outcomes in Salesforce
Philanthropy Strategy
- Create Referral in Salesforce to the relevant unit; School / College external relations teams, etc
- Schedule internal meetings with campus partners such as Wisconsin Foundation development directors
- Schedule external meetings with the organization
Research Collaboration Strategy
- Create Referral in Salesforce to the relevant unit; School / College external relations teams, research center, etc
- Schedule internal meetings with campus partners
- Schedule external meetings with the organization
- Reserve meeting space, catering, parking for on-campus meetings
- Add any funds acquired to Outcomes in Salesforce
Technology Transfer Strategy
- Create Referral in Salesforce to the relevant unit; Discovery 2 Product, Isthmus Project, WARF, etc.
- Schedule internal meetings with campus partners
- Schedule external meetings with the organization
- Reserve meeting space, catering, parking for on-campus meetings
- Add any funds acquired to Outcomes in Salesforce
Strategic Partnership Strategy
- Create Referral in Salesforce to the relevant unit
- Schedule internal meetings with campus partners – develop a strategy for campus-wide partnership
- Create slide deck/materials for “pitch” to organization
- Schedule external meetings with the organization
- Reserve meeting space, catering, parking for on-campus meetings
- Add any funds acquired to Outcomes in Salesforce
Legislation
- Schedule internal meetings with campus partners, Strategic Partnerships, Office of the Chancellor, etc
- Schedule external meetings with legislators and staff
- Reserve meeting space, catering, parking for on-campus meetings