Writing with Accessibility in mind

Writing for accessibility is writing for inclusion; excluding anyone does nothing to convey your message. Writing content well is writing for accessibility.

• Avoid generic link text like “read more” and “click here” and be precise with links and calls to action.
• Don’t assume the user knows how to perform a task. Give step-by-step directions or provide a link that does.
• Avoid using unusual words, acronyms or idioms, including jargon.
  

Ask yourself:

• Does this make sense?
• Does it support our users?
• Is the most important information at the top?
• Can this be broken down or better organized?
• Does this cover what we need to say in the simplest way?

Avoid:

• Inconsistent names and labels
• Media without captions or transcripts
• Wordy headers and sentences