Help Desk - Email List Feature Mapping for Google Groups, Microsoft 365 Groups, and Eloqua

This document provides a high-level feature mapping for individuals who are transitioning their distribution list to Google Groups, Eloqua, or Microsoft 365 Groups. Please note, the list of features below are not a comprehensive list. If you would like to see a feature that is not listed below, please submit feedback so it can be added to the matrix.

Google Groups

Features That Are Included

Included Features with Links:

Included Features without Links

  • Ability to allow contacts manage their own subscriptions (opt-ins and opt-outs)
  • Ability to manage subscriptions (opt-ins and opt-outs) for contacts
  • Automatic removal of unsubscribed email addresses from sends
  • Data-driven populations
  • Deduplication of email addresses in segments (lists)
  • Group calendaring

Features That Are Not Included

  • Ability to link to and pull content from WiscWeb Gravity forms
  • A/B Testing
  • Analytics
  • Analytics and reports
  • Automated email sends
  • Dynamic content (displaying content according to rules)
  • Group deactivation
  • Multistep marketing campaigns
  • Open tracking
  • Personalization of content using field merges
  • Throttle and schedule list
  • Tracking clicks
  • Tracking sends
  • Tracking visits to wisc.edu pages and forms
  • Tracking form completion (Eloqua or Gravity forms)

Microsoft 365 Groups

Features That Are Included

Included Features with Links:

    Included Features without Links:

    • Ability to allow contacts manage their own subscriptions (opt-ins and opt-outs)
    • Ability to manage subscriptions (opt-ins and opt-outs) for contacts
    • Automatic removal of unsubscribed email addresses from sends
    • Deduplication of email addresses in segments (lists)
    • Suppress Microsoft 365 "Out of Office" message

    Features That Are Not Included

    • Ability to link to and pull content from WiscWeb Gravity forms
    • A/B Testing
    • Analytics
    • Analytics and reports
    • Automated email sends
    • Dynamic content (displaying content according to rules)
    • Group deactivation
    • Message moderation
    • Multistep marketing campaigns
    • Open tracking
    • Personalization of content using field merges
    • Restrict membership view
    • Service account can be a member
    • Service account can be owner
    • Throttle and schedule list
    • Tracking clicks
    • Tracking sends
    • Tracking visits to wisc.edu pages and forms
    • Tracking form completion (Eloqua or Gravity forms)

    Eloqua

    Features That Are Included

    Included Features with Links:

    Included Features without Links:

    • Ability to link to and pull content from WiscWeb Gravity forms
    • Automatic removal of unsubscribed email addresses from sends
    • Deduplication of email addresses in segments (lists)

    Features That Are Not Included

    • Analytics and reports
    • Group calendaring
    • Group collaboration tools
    • Group deactivation
    • Group file sharing
    • Message moderation
    • Restrict membership view
    • Service account can be a member
    • Service can be owner
    • Suppress Microsoft 365 "Out of Office" message
    • Terms of service
    • Throttle and schedule list