Adobe Enterprise Term License Agreement (ETLA)

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The ETLA Contract

UW System and Adobe signed a new Enterprise Term License Agreement (ETLA) on 11/14/2013. It gives most UW campuses the right to install and use Creative Cloud applications, Captivate, Presenter, and Photoshop Elements on UW-owned computers. Home Use rights are included also.

The contract is for three years. At the end of three years, if we do not sign another agreement, our license rights will revert to what they were before the ETLA began. Adobe products not available under the ETLA will still be for sale under the Adobe CLP.

UW-Madison Distribution

Software licensed under the ETLA can be distributed freely for installation on UW-owned computers. Installation on personally-owned computers can only be done with a purchase of Creative Cloud Home Use.

If you are IT staff and you want the campus key to make installers for your department, please email

Separate installers are required for Win32, Win64, and Mac. IT staff would use the Adobe Creative Cloud Packager (CCP) tool to create installers, using any combination of apps they want. They can also set various other options (default install directory, how application updates are handled, etc.).

Update 7/16/2014 With the release of Creative Cloud 2014, Adobe has backtracked on versioning. When they introduced Creative Cloud, they said that new features and bug fixes would not wait on new version releases but would be released as they became ready. That was touted as a major benefit of the subscription model.

But with the release of CC 2014 on 6/18/2014, standard versioning is back. Adobe says they will have major upgrades annually in the May/June timeframe, and minor updates in October and December. There won't be new feature releases except at those times. Bug fixes will be released as they become available.

Installations created with installers made with the CCP before 6/18/2014 cannot be upgraded to the 2014 release.

The CC Home Use item and the CC item for sale to students should not have any issues upgrading to the 2014 version.

DoIT will also make some installers and have them available for download. Those, along with the other applications licensed under UW's ETLA that can't be packaged with the CCP or that are simpler to install separately from the CCP can be downloaded here:

Please note that the above applies to UW-Madison; each participating campus will establish its own procedures for distribution.

IT Resources

Home Use

Faculty and staff from participating institutions can now purchase Creative Cloud Home Use for $19.95 for installation on personally-owned computers. That is a one-year subscription. If at the end of one year, the faculty or staff person wants to continue using Creative Cloud, they would repurchase it for $19.95. Home Use Creative Cloud can only be installed on personally-owned computers but can be used for any non-commercial purpose.

The Home Use item is available through WISC (for all participating UW campus facstaff) and through the Tech Store and WISC (for UW-Madison facstaff).

Software Included in the ETLA:

The CLP Contract

UW System has been purchasing software under the Adobe Cumulative Licensing Program (CLP) for many years. We renewed our CLP for another 2-year term in March, 2014, both for the applications not included under the ETLA and for the campuses not participating in the ETLA. UW-Madison departments can purchase CLP items through the Tech Store:

Software Not Included in the ETLA that is still available under the CLP:

  • Coldfusion
  • Coldfusion Builder
  • Framemaker
  • Director
  • Font Folio
  • Premiere Elements
  • Authorware
  • Freehand
  • Media Server
  • Contribute

Software Not Included in the ETLA or the CLP:

  • Typekit

  Campuses Included in the ETLA:

  • UW-Administration
  • UW-Colleges
    • UW-Baraboo
    • UW-Barron County
    • UW-Fox Valley
    • UW-Manitowoc
    • UW-Marinette
    • UW-Marshfield
    • UW-Online
    • UW-Rock County
    • UW-Sheboygan
    • UW-Washington County
    • UW-Waukesha
  • UW-Eau Claire
  • UW-Extension
  • UW-Green Bay
  • UW-Madison, including these affiliates:
    • Wisconsin Alumni Association
    • University of Wisconsin Foundation
    • Wisconsin Alumni Research Foundation
  • UW-Milwaukee
  • UW-Oshkosh
  • UW-Parkside
  • UW-Platteville
  • UW-River Falls
  • UW-Stevens Point
  • UW-Stout
  • UW-Superior
  • UW-Whitewater

Campuses Excluded from the ETLA:

  • UW-La Crosse
  • UW-Colleges
    • UW-Fond du Lac
    • UW-Marathon County
    • UW-Richland
  • Wisconsin Technical College System
    The WTCS has negotiated a separate ETLA with Adobe. Their product mix is slightly different and not all of the Tech Schools are participating as of May, 2014.

Keywords:Adobe Enterprise Term License Agreement (ETLA) Acrobat Pro creative cloud Acrobat Pro Adobe Audition CC Adobe Muse CC Adobe Prelude CC Adobe Premiere Pro CC Animate Aftereffects CC Bridge CC Dreamweaver CC Encore Fireworks Flash Builder Premium Flash Professional CC Illustrator CC InCopy CC InDesign CC Media Encoder CC Photoshop CC Photoshop Lightroom SpeedGrade CC Captivate Presenter Photoshop Elements   Doc ID:35407
Owner:Warren R.Group:DoIT Tech Store
Created:2013-11-20 15:37 CDTUpdated:2016-04-06 13:19 CDT
Sites:DoIT Tech Store, WISC Software
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