Social Media Engagement

Primary CFYE Hash-tags
Campaign Planning
  • #UWSOAR - Primarily used during our summer months; our biggest and boldest hashtag. We also reintroduce this hashtag during winter SOAR to answer questions for any new students coming for January SOAR. Use #UWSOAR to connect new students to news, resources, tips, advice and FUN.
  • #WIWelcome - Used in the first few weeks of each semester, CFYE highlights academic and social events crucial (and fun!) to the beginning of a student's Wisconsin Experience. Cross-promotion with many Division of Student Life offices makes this hashtag richly populated with a diversity of opportunities and events. 
  • #futurebadgers - As more and more students receive their acceptance letters, this hashtag helps us connect with new incoming students, answer their questions, and celebrate their achievements. It also builds a relationship with CFYE that has the potential to last throughout their entire college experience. This hashtag will be used when discussing potential, interested, and admitted students.
  • #uwtransfers - Used throughout the year. Used to promote Transfer Transition Program, Transfer Ambassador programming, and to highlight the transfer student identity.

University Relations Social Media Policies and Guidelines

Keywordsstaff   Doc ID44470
OwnerCarol P.GroupCenter for the First-Year Experience
Created2014-10-24 14:41:05Updated2022-07-26 12:37:10
SitesCenter for the First-Year Experience
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