Marketing Message

  1. Marketing Message is content within promotional material that is designed to inform the reader about what to expect and why they should attend a course. Examples of Marketing Message content include: target audience, attending benefits, course content, and testimonials. It is often reviewed and updated with input from both the Program Director and/or Program Associate and the EPD Marketing team. It does not include administrative/logistical information.




Keywords:"promotional materials" "brochure production"   Doc ID:68604
Owner:Paul M.Group:Interdisciplinary Professional Programs
Created:2016-11-10 11:10 CSTUpdated:2021-06-25 12:37 CST
Sites:Engineering Professional Development - Department Resources, Interdisciplinary Professional Programs
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